Hypr
Sailing as a crew member of Hypr is a unique experience. You will be fully involved on board this Volvo Ocean Race 70 sailing yacht. You will race in prestigious regattas or cross the world’s oceans together with Hypr’s professional crew.
Deliverables
Name development
Brand Strategy
Visual identity
Design System
Identity Guidelines
External
It is not often that we are asked to brand a boat. Let alone a VOR70 boat that made waves in the 2011-2012 Ocean Race, then under the name Camper Lifelovers. The challenge was to develop a distinctive branding that stands out and radiates speed and high-tech in every way.
