Codo

The Codo team specializes in data analysis to thoroughly understand activities within an organization or business process and strategically connect them. This so-called “consulting on digital optimization” is captured in the brand name “Codo” and translated by us into the brand concept “Connecting the Dots.” And yes, that can also be abbreviated to Codo.

Services

Visual identity

Name development

Icon design

Web design

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In a world full of like-minded sales and organizational consultants, Codo wanted to stand out without being overly eccentric. They were looking for a positioning that conveys confidence, while also exuding trust and expertise.

We helped Codo with a brand design that allowed them, as a new brand on the market, to claim their seniority through years of experience and expertise. A corporate identity that is professional, inviting, and confident.

The abacus was chosen as a visual metaphor for ‘Connecting the Dots’. A nod to the integration of a system for the sake of efficiency. It adds up, splits, connects loose elements, organizes, aligns, and maximizes growth and profit.

Name creation in partnership with: Namarama • Typeface: Pivot Grotesk (Nouvelle Noir Foundry)