About us
Thinking, sketching, working hard and loads of laughing.
At the Core. Our approach rests on three pillars that strengthen one another; with strategy as the foundation, we use design to achieve successful activation.
About Kern
We are a design agency from Deventer that specializes in branding.
For us, creativity and a great passion for design form the basis of our services. In 2010 we started our agency in Enschede and since 2015 we have been working from Deventer for Dutch and international clients.
In addition to Kern, we are the driving forces behind the TILT designhub and our own football scarf label The League Extraordinaire.
Team
Typical Kern
Then and now
In 2010, we founded Kern in Enschede. In the first years, we did graphic design in the broadest sense. Since our move to Deventer in 2015, we have focused on branding. In recent years, we have expanded and refined our approach and expertise.
Always on
In our studio, we are constantly talking about the world around us—online, in magazines and books, on the street, in the media, or while traveling. It keeps our frame of reference vibrant and alive. That’s how we stay inspired and manage to remain relevant in terms of content.
No boxes
We build brands. We are neither a visual identity agency nor a strategy consultancy. Design is our main tool, but we always use it with a clear purpose: to build a brand that stands strong.
Immune to trends
We never lose ourselves in form over substance. Trends are nice, but they come and go. It would be a shame to be blinded by them. For us, timeless aesthetics with a strategic foundation is leading.
Simple and to the point
Design must be clear and understandable. Of course, 'less is more' is the biggest cliché in our world, but it does ensure that messages are clear and understandable. Less noise and unnecessary embellishment, more clarity and essence.
No egos
Jord is Kern, Koen is Kern, Jort is Kern and John Patrick is Kern. What we create is always a team effort.
Voor wie werken wij?
Onze opdrachtgevers zijn ambitieuze organisaties die stappen vooruit willen zetten.
De mensen met wie wij aan projecten werken zijn communicatiespecialisten, marketeers en ondernemers. Hun ambitie is dezelfde: een positionering die klopt en overtuigt. Of je nu je bestaande merk wilt versterken met een opgefriste positionering of een nieuw merk wilt lanceren met impact, wij helpen je verder.
Wij helpen je mee vanaf stap één en vertalen de strategie die we gezamenlijk bepalen naar onderscheidende visuele identiteiten en doeltreffende merkactivatie.
